Marketing Tips and Tactics Blog

Easy Bake Weblogs - Preview Call

Since Blogging is an ideal strategy to drive traffic to your web sits as well as boost your status and an expert in your field (we all like to feel we 'know-like-trust' those we choose to hire), I thought you'd like to know that Andy Wibbels is hosting a Free Preview  Call for his upcoming "Easy Bake Weblogs" course.

Who's Andy?

Very briefly...

Veteran blogger (6 years+).

Author of Blogwild! A Guide for Small Business Blogging (published in N. America, UK and Poland).

Best Marketing Blog of the Year 2005 & 2006 from MarketingSherpa, Inc.

Contributing author to Business: The Ultimate Resource and Success Secrets of the Online Marketing Superstars.

Featured in Wall Street Journal, Entrepreneur, USA Today, Chicago Tribune, Forbes, Wired and other national/int'l media as a recognized expert in blogging and related technologies

Follow the link for full details from the man himself!

Easy Bake Weblogs.

 

Free Website Traffic Just For Surfing The Web?

If you are looking for a great way to get some free traffic to your website, well look no further.

I've been trying out Instant Buzz.

Instant Buzz allows you to drive free targeted traffic to your website just by doing what you do
anyway; surfing the web.

Within minutes, this breakthrough patent pending technology will be sending quality visitors to your site just because you installed the software onto your computer.

That's right. You can install Instant Buzz in seconds, never do anything different ever again,
and you'll still earn traffic every time you surf.  It's great!

As you'd expect, there are a couple of options you have to pay for, but I've just been trying out the free service.  A good place to start... you can always upgrade later. 

Visit the site below to get started now:

http://www.anneduncan.com/Recommends/InstantBuzz

Using My Space to Generate Tons

MySpace is now a common place name in most households. Frequently used by musicians, martial arts fighters and even porn stars its growth has been nothing short of incredible.

Rumored to be generating between 100,000 - 200,000+ new members on a DAILY basis, it's a marketers dream come true.

And why's that?Internet Advertising have traditional advertising agency's running scared.

People are...

  CHOOSING what advertisements they want to watch..

  CHOOSING what groups they wish to join and what cultures...

This is called social networking and is a truly amazing thing.

Before people used to watch tv and watch what was 'on the box' Now they can go online download what songs they want, view what videos they want to see.

   People now have choices...

    This is what makes My Space a marketers dream.

   The secret to marketing with MySpace is to "slide into a group" and portray your marketing message without people even realizing they are being sold to.

   It's where stealth marketing really does come into play.

   Traffic is waiting to be stolen by the bucket loads and for any astute marketer who has the right information to make it happen it's a dream come true.

- by Andrew Fox

© Andrew Fox - All Rights reserved
http://www.FreeTrafficWithMySpace.com

Andrew Fox has been marketing online since 1999 and has sold millions of dollars of products. You can view his new product showing how to gain tons of free traffic using the power of My Space

I can vouch for the quality of Andrews information.  I found this fasinating... it was my first visit to MySpace and I'm in! 

http://www.AnneDuncan.com/Recommends/FreeTrafficMySpace

Think Outside The Business Card Rectangle

I've discovered this web site entirely devoted to business cards and how your business card is a marketing tool, not just a way of passing on your contact details.  Diana Ratliff shares lots of tips and advice for makeing your business card WORK for you.   So before you spend another penny on new cards, I suggest you check out Diana's site and make sure take full advantage of that little retangle.

They Simply Don't Get It!

I'm about to host a 4-Part TeleSeminar Intensive - it starts next week.

It's all about being able to inspire your ideal prospects to 'sign on the dotted line' and work with YOU, rather than one of your competitors.

I never planned to run this TeleSeminar series, so let me tell you what inspired me to do so now...

Out of curiosity and to have some fun, I went to a Speed Networking event that was held locally.  You know the kind of thing; you get 2 minutes to tell someone what it is you do for a living and vica versa... you do this 50+ times.

I'm not exaggerating, 80% of the time I wasn't sure what the other person did... and I certainly didn't know 'what was in it for me'.

Just think of all those lost opportunities.

I have to tell you, I was really embarrassed at one point. From what one person said I thought they were a landscape gardener, so I asked if they worked on small gardens too?.... they weren't a landscape gardener at all, they were a life coach.  I was mortified.  I felt soooo bad.

Most Small Business Owners spend a lot of time (and sometimes a lot of money) getting their marketing message out there in front of prospects; but if your message is average... your results will only ever be average.  And I don't think average is enough for you, right?

Let me ask you a question:

When you tell people what you do... are they nodding and asking good, relevant questions... are they obviously listening closely to what you are saying?   Are they saying things like 'yes, I need you to help me with that'?  Or maybe 'I know someone who'll want to talk to you; that's just what they need'.

No?  Then here's my advice:

You need to put in some work - dig deep - and create a clear and compelling marketing message.  One that won't sound confusing or bland.  One that will grab the attention of your ideal prospects AND inspire them to take ACTION.

It's the hardest work you'll ever do on your marketing, but once you've done it... you never need to do it again!
 
What you create will form the basis for all your marketing strategies, both verbal and written.  You'll only ever need to tweak the odd thing as your business grows and changes.

So DON'T WAIT for things to get better... make them better. Take action NOW - make them better by getting this one crucial piece of your marketing puzzle RIGHT.

I guarantee once you've got your compelling message, you won't need to spend so much time, or money, marketing you services.  You'll be booked solid with ideal clients faster than you thought possible.  It really will make that BIG a difference.

Making only this ONE change will boost your business and your profits...  and of course leave more time and more money for YOU... so you can focus on what you do best - providing a top notch service for your clients.

This 4-week intensive 'How To Create And Deliver A Powerful Marketing Message' starts next week

So if you have doubts about how clear and compelling your marketing message is... don't procrastinate. Go now to my information page for the full details:

http://tinyurl.com/pku2c

I hope I'll see you there

Make Your Marketing Materials SIZZLE!

It's all arranged.  If you ever need to write any promotional materials such as brochures, sales letters or some text for your website… then you don't want to miss my upcoming free Teleclass.

I'm going to be interviewing Maggie Dennison, an author and professional copywriter.  Maggie is an expert at writing marketing materials that make money for Small Business owners just like you.

It's happening on Thursday 22nd June 2006

Here's just a taste of what you'll learn:

• How to create Headlines that compel prospects to read on.
• How to structure your content so that you emotionally connect with your prospects. Remember our buying decisions are emotional.
• How to make your prospects want to take action and contact you.

There will be time on the call for questions... so bring along your most burning questions and get an answer form a true expert.

For full details and to register for this free Teleclass go to http://tinyurl.com/nmvjf

There will only be 100 lines available, so sign up now, I don't want you to miss out on this valuable information.

Red Hot Copy Bootcamp

Interested in boosting your business, but don’t want the expense of a professional copywriter? I have the perfect solution.

Expert copywriter Lorrie Morgan-Ferrero is holding the Red Hot Copy Bootcamp. Starts May 21st. This training isn’t for the faint hearted!

What would normally take over 6 months to learn has been condensed into a tight, no-fluff-allowed system. Over 6 weeks you will master hardcore skills that separate you from the pack and make you a marketing force in your industry.

Get in. Get educated. And get out. That’s what this course
is all about. Go to Red Hot Copy Bootcamp for the full scoop.

Pssst! I took Lorrie's Bootcamp last summer. I was soooo... glad I did and you will be too

Review of BLOGWILD! A Guide To Small Business Blogging.

My virtual chum Andy Wibbels has been getting rave reviews for his now book Blogwild!

This one I really enjoyed.  A fast, easy, and funny read.  The nuts and bolts portion is oriented towards TypePad… Andy’s book is one of those… that you should keep by your desk....

You're not too late for the FREE Preview TeleSeminar

We had our first Preview TeleSeminar yesterday for my Slaying The Communication Dragon Bootcamp.  What a great bunch of people... what a wealth of knowledge and expertise!  You're not too late to join us... it's all being recorded and the audio file for yesterday's call is already up; you won't miss out on anything.   So of you want to create a killer marketing message, slay the communication dragon and get more clients, more sales and make more money.... sign up now for the preview calls... it's going to be great!

Networking Doesn't Have To Be A Chore!

Networking is a great way to make new, interesting and useful contacts.   I know some people say they hate networking, but maybe they just haven't found the right groups to join. 

Yesterday some of the members of Women Ahead met for a very tasty lunch at The Italian in Dundee.

We certainly enjoyed the experience not to mention the food.
So if you live in the Dundee area and want to do some networking in a relaxed and friendly environment, come along and join us.  Just leave a comment and I'll make sure you get the low-down.